Empowering future generations to take control of their finances
A finance expert with plenty of knowledge and experience in the financial sector, Canna Campbell is passionate about inspiring young people to understand their finances. Through practical tips and tricks, Canna ensures her audience can walk out of her presentations with the necessary skills to apply to their daily lives!
She is a financial planner and has run her own company, SASS Financial, since 2007. Throughout her career, Canna has worked closely with many brands including Officeworks, Marley Spoon and ANZ. She is a frequent guest on shows like Channel 9’s 'Today Show' and 'Today Extra', and is often covered on The Daily Mail.
Canna started her Youtube channel, SugarMamma.TV, in hopes of reaching younger audiences that were lacking the basics to survive financially. By combining learning into an engaging platform like Youtube, Canna discusses everything from financial strategies, budget management, saving money, to superannuation and investments. Currently she boasts over 120,000 subscribers who are all equally keen to learn more from Canna.
Recently, Canna has taken her financial advice to the next level with her new app ‘Sugar Budget’. Based on the financial coaching she gives clients, Canna is eager to reach as many people as possible. In 2018, she has also published her book, ‘The $1,000 Project’, which aims to help readers build their investments towards financial freedom.