Brooke Bellamy

In 2022, Brooke Bellamy opened the doors to her dream bakery, Brooki Bakehouse, in Brisbane. Brooke’s bakery began as a small one-man show and has since grown into a crowd sensation, with Brooke and her team shipping her famous cookies and brownies around Australia and across the world. People line up for over an hour every morning, with some even setting up camp, just to taste Brooke’s beloved chocolate chip cookies, as well as the variety of other delicious baked goods.

Brooke is best known through her hugely popular day-in-the-life videos, which take her followers behind the scenes of her baking business in a fun and informative way. Brooke has accumulated millions of loyal followers through TikTok, Instagram, and YouTube, testament to her engaging expertise in baked goods, complimented by her fun and kind-hearted demeaner. Her videos offer quick and easy recipes to try at home, a look into owning a bakery, and lots and lots of baking videos, ranging from cake decorations all the way to the newly viral croissant, cookie dough hybrid dessert, also known as the crookie.

As a self-taught baker, Brooke believes that anyone can bake, and so launched her bestselling debut cookbook, Bake with Brooki, to help people bake more recipes, more often, and from the comfort of their own kitchen. Her cookbook contains 100 recipes, including expert tips from years of experience in the kitchen, as well as step-by-step photographic guides to learn new skills.

Working by the motto: “if you’re not growing, you’re dying”, Brooki Bakehouse is expanding beyond its original Brisbane location in Fortitude Valley by opening a pop-up store at Brisbane Airport’s Domestic Terminal, marking its first venture outside of Brisbane. This expansion is a natural fit, given the popularity among travellers, who frequently request the bakery’s treats as takeaways before their flight. Additionally, in December 2024, Brooki will open their first-ever international pop-up store located in Abu Dhabi, at the MOTN Festival. This marks a major milestone for Brooke as the brand begins its journey into the global landscape, with discussions already underway for potential franchising opportunities in the Middle East.

From spending all weekends and after-school hours baking chocolate chip cookies with her mum, to opening up her own successful bakehouse, Brooke Bellamy’s journey is a true testament to following your dreams and working hard to turn them into a reality.